Saturday, March 2, 2013


Virtual Reality v Real Time Behavior

Violent video games are accepted in our society as is soup and a sandwich for lunch. The viewers and participants of these games are largely a part of the children’s world of play as it is the adults. In a California court, there is a case, Brown v Entertainment Merchants.
Selling violent video games to minors is the heart of the case. The state argues that the playing field of the sale of these violent videos is equivalent to sexually explicit material toward the same audience. This point should be relevant enough to stop the sale of the games to minors Brown v Entertainment merchants.

The merchant’s feel that because there is no discrimination of violence from the regular viewing of common media genres, theater and television, why should the sale of video games be singled out as offensive. This is a business for the merchants, so their best interest is in the sale of these games; the sale of the games are very lucrative. The court leans more toward the merchant’s argument. The state did not have sufficient evidence to bolster its case against the merchants Case study Brown v EMA.

Although the state presented prolific evidence of esteemed nature by specialist for their case, the court did not developments as substantial. The psychological affects of watching the violent video games did not seem to exhibit unsatisfactory behavior in the youth. The state was nor successful in their argument Case study Brown v EMA.

Digital Downloads Loses Lost!

Music Attorney, Chris Castle was interviewed by John Snyder, Coordinator of musical studies at Loyola University in New Orleans Digital Music Downloads. Their discourse was on the issue of digital downloads with Napster’s start point, and Apple’s computer downloads inception with Steve Jobs at the helm. Snyder speaks of himself as an insider at the time when Apple took 95% of the digital format, initially, in the market place with iTunes. Apple had the networking of iTunes and the ingenuity to develop the sale strategy needed to make this endeavor of digital music, financially sound.

Taking a look at the problem of digital downloads even today, stares at a problem at the level of the label. According to Snyder, major labels would get advances for their catalogues but would not have to distribute any finance to the artist if no sales took place. If there were sales, they would not likely be in such numbers, per artist, that the label would go broke. In the long run, the advance money would become a part of the main account of a label; end of story Digital Music Downloads.

The question that artist have had since the start of digital sales, where is that money going? No one had any answers at the time because it such an intrusion of business sense that nothing was making sense. Today there is a much clearer capacity of the digital venue and artist have begun to feel and see less of a liability to such a lucrative way to sell the artist music and get paid.

Digital Dollar Dares

When an IP owner uses Apple as a vehicle for distribution and marketing, for example, the financial breakdown is sometimes a hard reality. For the guaranteed exposure of such a massive digital audience, Apple contracts for 30% of the profit. This is not a liability, neither is it a scam. Apple diminishes the quest of the IP owners to their Apps store, iTunes, Newsstand and iBook’s platforms and Digital Sale Breakdown.

The cost to reach a capacity, like Apple does would cost the average entrepreneur would be staggering per business, far beyond a 30% of profit figure. The gain of 70% minus the 30% of the whole is better business sense than taking on the public for marketing and the wholesale retail operational cost.

Consequently, the infrastructure already exists with super companies such as Apple, Amazon and Wal-Mart. In this type of business, the liability of the up-front cost is taken up by the bigger business, while the smaller business accepts waiting for the return Digital Sale Breakdown. Although profit percentages may vary, this form of digital business is a much better method than striking out to retail independently.

Launching out,
Isiah Baldwin